This privacy policy is effective as of December 2021, and supplements the information contained in Advance B2B Media’s Privacy Policy. We will regularly review and update this policy to reflect changes to applicable privacy laws and how we handle your personal information. We will notify you of any changes to this policy by posting updates on our website and modifying the policy’s effective date.
This privacy policy applies solely to State of California residents ("you" or "consumer") whose personal information Advance B2B Media ("we" or "us") collects through our websites and other methods discussed herein and processes under the California Consumer Privacy Act of 2018 (CCPA). If you do not reside in the State of California, please visit Advance B2B Media Privacy Policy.
This policy covers how we process, protect, and control consumer personal information. Furthermore, this policy covers consumers' rights under CCPA concerning processing consumer personal information by Advance B2B Media.
This policy does not cover employment-related personal information collected from employees, job applicants, consultants, contractors, or individuals acting in a similar capacity to employees who reside in the State of California.
This policy does not apply to information that we receive or maintain on behalf of our customers in our role as a service provider since such terms are governed by the applicable service agreements with our customers.
Which categories of personal information do we collect and process?
We collect your personal information when you subscribe to our website or give your consent to our agents to collect and process your personal information. If the information we collect is not listed in this policy, we will provide consumers with an appropriate notice of which other information we will collect and how we will process it.
In the context of this policy, personal information refers to information that can be used to identify, locate, or contact a consumer.
The categories of personal information we collect and process in the context of the processing activities outlined in this policy are:
We do not use cookies and similar optimization technologies on our website to measure website traffic and usage activity or gather information, such as the date and time of visits, geographic location, pages viewed, IP address, links to/from any page, browser type and version, operating system, referral source, and time spent on our website.
With your consent, we may also collect additional personal information, including emails, surveys, and other forms of communication.
If you provide us with personal information about another person, you are responsible for notifying such person of the information in this policy and obtaining consent from such person to share the information with us.
How do we collect your personal information?
The categories of personal information referenced above are collected directly from you through your interactions with our website. Your personal information may also be collected from public sources, such as social networking websites. Your decision to provide us with your personal information is voluntary, except where laws or Advance B2B Media policies require us to collect specific information from you. Please be advised that we may not be able to provide some or all of our services that require the use of your personal information if you do not provide us with certain personal information.
How do we protect your personal information?
Advance B2B Media offers lead generation, ABM execution campaigns, BANT leads, and data services to businesses that market and sell to other companies. We take great responsibility for ensuring the privacy and security of our websites' visitors and every prospect who has given us consent to receive marketing materials from our clients and us.
We protect your personal information by maintaining appropriate technical, security, and administrative controls on our systems storing, transmitting, and processing your personal information to minimize the risk of unauthorized access, disclosure, unlawful processing, accidental or unlawful loss, destruction, alteration, or damage per applicable laws and privacy policies. We follow protocols, policies, procedures, and guidelines aligned with leading industry standards to protect your personal and our company information.
While we take reasonable steps to maintain the security of your personal information, you should understand there is always a level of risk assumed by sharing personal data online. If you have reason to believe that your interaction with our website is no longer secure, please immediately inform us per the "How to reach us for privacy concerns" section below.
What sensitive personal information do we collect?
We do not collect sensitive personal information as defined below through our website or otherwise. In the unlikely case where we seek to collect such data, we will do so per applicable privacy laws after obtaining your consent.
Sensitive personal information refers to various categories of personal information requiring special treatment per data privacy laws, including in some circumstances obtaining your explicit consent before collecting it. These categories include racial or ethnicity information, political affiliations, religious, philosophical, and other similar beliefs, trade union memberships, health information, biometric or genetic data, sexual life or orientation, criminal convictions, and offenses.
For which purposes do we use and process your personal information?
We limit access to your personal information to our employees and contractors who have a legitimate need to use it. We use your personal information only as needed to fulfill a specific purpose, including:
We will process your personal information for the purposes stated above after obtaining your consent, to the extent that such consent is mandatory under applicable laws. Unless required or authorized by law, we will not use your personal information for purposes not specified in this policy.
Our legal basis for collecting and using the personal information described in this policy will depend on the pieces of personal information we collect and the specific context in which we collect it. However, we will generally collect personal information from you only:
Will we share your personal information with third parties?
We may share your personal information with third parties when you ask or authorize us to do so or in connection with the purposes described in this policy. We will, whenever possible, obtain confidentiality agreements from any person or entity to whom your personal information is disclosed. Furthermore, we will take appropriate action to ensure that any recipient of your personal information has appropriate security measures to protect it and a valid reason for processing and using it per applicable laws and our internal policies. We may transfer your personal information to any of our locations. We may also share your personal information with third parties as required to fulfill a corporate transaction, such as the sale of a website, mergers, consolidations, initial public offering, or in the unlikely event of a bankruptcy.
In general, we may share your personal information in connection with the purposes described in this policy with the following categories of third parties:
We may disclose the following categories of personal information to the above third parties for a specific business purpose:
We may sell the following categories of personal information to our business partners, advertisers, clients, and other third parties or as part of a business or asset transfer:
Where will your personal information be processed?
Our primary business operations reside in Dubai, UAE. Your personal information may be transferred or accessible internationally throughout AB2BM's global business per applicable privacy laws and our internal policies.
From which sources do we get your personal information?
If we do not obtain your personal information directly from you, we may collect it from public sources and professional networking sites, such as LinkedIn.
How long will we retain your personal information?
We keep your personal information only for as long as necessary to fulfill a specific business or legal purpose. We follow records management and information retention practices to ensure that your personal information is deleted, anonymized, or isolated, whichever is appropriate, after a specified term per the following retention criteria:
What are your rights and choices concerning the processing of your personal information?
The CCPA entitles consumers who reside in California to exercise specific rights regarding the collection, storage, and processing of their personal information. This section outlines your rights under CCPA and describes how you can exercise them.
Disclose to you the specific information we collect about you and your data portability rights
CCPA gives you the right to request us to disclose to you the specific personal information we collected and processed about you over the preceding twelve (12) months. Following receipt and confirmation of your verifiable consumer request, we will disclose to you:
If we sold your personal information to fulfill a specific business or commercial purpose, we will disclose to you:
-The categories of personal information that each category of third party purchased
If we disclosed your personal information to fulfill a specific business, legal, or commercial purpose, we will disclose:
-The categories of personal information that each category of third party obtained
We do not provide the access rights mentioned above concerning Business-to-Business (B2B) personal information collected by us to fulfill a specific business or commercial purpose.
We are not required to search for personal information under certain conditions, in which case, in response to your request, we will describe the categories of records that may contain personal information that we did not search for because they meet such conditions.
Request us to delete the personal information we collected about you
Subject to certain exceptions, CCPA gives you the right to request us to delete any personal information we collected from you and retained. Following receipt and confirmation of your verifiable consumer request, and unless an exception applies, we will delete your personal information from our records and direct our service providers to delete your personal information from their records.
Based on our legal rights and obligations, we may deny your deletion request or partially fulfill to:
We do not provide the data deletion rights mentioned above concerning Business-to-Business (B2B) personal information collected by us to fulfill a specific business or commercial purpose.
Exercise your data access, portability, and deletion rights
If you choose to exercise the data access, portability, and deletion rights described above and afforded to you under CCPA, please submit a verifiable consumer request via email at privacy@advanceb2bmedia.com or by mail to:
1345 Avenue of the Americas, 33rd Floor
New York, NY 10105
United States
Only you or someone legally authorized to act on your behalf may submit a verifiable consumer request concerning your personal information. You may also submit a verifiable consumer request on behalf of a minor. Please refer to the section titled “Authorized Agent” for more information.
You may make a verifiable consumer request for data access or portability twice within twelve (12) months.
A verifiable consumer request must include sufficient information to allow us to reasonably verify that you are the person about whom we collected personal information or an individual authorized to request your personal information on your behalf. Our verification steps will vary based on the sensitivity of the requested personal information. The verifiable consumer request must also include a detailed description of your request to enable us to understand, evaluate, respond appropriately, and, if applicable, fulfill it.
We cannot respond to unverifiable requests or provide any personal information unless we can verify your identity or ensure you are authorized to make the request and affirm that the personal information relates to you.
You are not required to create an account on our website to make a verifiable consumer request.
We will only use the personal information included in a verifiable consumer request to validate the requestor's identity or authority to make such a request.
To exercise your right to opt-out of the sale of your personal information, please refer to the section within this Notice titled "Do not sell my personal information."
Our response timing and format
We will make every effort to respond to a verifiable consumer request within forty-five (45) days of receipt. If we determine that the request will require more time to fulfill, we will notify you of the reason and extension period in writing.
We will deliver our response to your verifiable consumer request in writing electronically or by postal mail at your choice.
Any disclosures provided to you will only cover the twelve (12) months preceding the receipt of your verifiable consumer request. If we cannot comply with your request, our response will explain the reason.
We will fulfill requests for data portability using readily useable formats to allow you to transmit the information to another entity without limitation.
Unless excessive, repetitive, or unfounded, we will process and respond to your verifiable consumer requests at no charge. If we determine that your request warrants a cost, we will explain why we made that decision and provide you with a cost estimate before fulfilling the request.
Authorized Agent
If you are making a verifiable consumer request under CCPA on behalf of a consumer, please submit an authorization letter signed by the consumer to privacy@advanceb2bmedia.com
Do not sell my personal information
California residents sixteen (16) years or older may request us not to sell their personal information. We do not sell personal information about California consumers we know are under sixteen (16) years of age.
You can exercise your opt-out rights by submitting a request to privacy@advanceb2bmedia.com.
Exercising the right to opt out of the sale of your personal information does not require you to create an account with us. We will use the information included in your opt-out request to fulfill it.
Non-Discrimination
We will not discriminate against you for exercising any rights afforded to you by CCPA, including:
We may, however, offer you specific financial incentives reasonably related to the value of your personal information, as permitted by CCPA, that may result in different prices, rates, or service levels. Any CCPA-permitted financial incentives will be included in written terms that describe the program's material aspects and will require your opt-in consent prior to receiving them.
California's "Shine the Light" law
California's "Shine the Light" law, Civil Code Section 1798.83, entitles California residents to request and obtain certain information about any personal information we disclose to third parties for direct marketing purposes. To make such a request, please send a written request to the contact details outlined in the section of this document titled "Exercise your data access, portability, and deletion rights"
Changes to our Privacy Notice
We will regularly review and update this policy to reflect changes to applicable privacy laws and how we handle your personal information. We will notify you of any changes to this policy by posting updates on our website and modifying the policy's effective date. Your continued use of our website and services following updates to our Privacy Notice constitutes your acceptance of such changes.
How to reach us for privacy concerns
For questions or concerns about our privacy practices concerning your personal information, you can contact our Data Operations team via email at privacy@advanceb2bmedia.com or by mail to:
1345 Avenue of the Americas, 33rd Floor
New York, NY 10105
United States
