Tailored solutions.

A powerful global database.

Delivering ROI.

B2B Demand Gen that works!

B2B Demand Gen That Works

We deliver very competitive CPLs, lead quality, timely campaign completions, our lead volume guarantees, responsive customer service/support, adherence to your team’s required templates and formats, fast turn-around for quotes and campaign adjustments, expeditious campaign launches, and when we overdeliver, those leads are free to your team.

One Stop Solution for All Your B2B Demand Gen Needs

We propose B2B demand gen solutions that are specifically tailored toward your marketing and sales needs. If you are looking for industry data, we can find it. If you need B2B lead generation, we can build it. If you need content distribution, we can circulate it. Whatever your B2B demand generation needs, Advance B2B Media has you covered.

Our Solutions

Our custom B2B demand gen solutions provide you the flexibility to market campaigns with the granularity and depth to reach your ideal target audience(s), even as those targets may suddenly vary due to new initiatives and shifting market trends. We specialize in generating top-of, mid and down-funnel leads through a variety of programs. We offer email and telemarketing promotions for all lead gen campaigns.

How We Do It

Our full funnel Demand Gen programs include:

Content Syndication

Leveraging our database can help your content gain huge exposure -- turn the assets in your resource library into lead magnets that attract your ideal customer. We promote your valuable content to your target buyers to generate qualified opt-in leads. A prospect who meets specific campaign requirements fills out a landing page/registration page with accurate information and clicks download/call to action or verbally consents to receive your asset via email during a telephone call after confirming accurate business card information and answering applicable custom questions.

BANT

We offer BANT (budget, authority, need, and timing) lead qualification services.  Custom question examples:

Budget: Does your company have budgets allocated?  If yes, what budget ranges?
Authority: Are you influencing this decision?
Need: What is your current pain area?
Timeframe: Are you considering a purchase? What is your timeframe to buy?

Account Based Marketing (ABM)

Account based marketing B2B is exceptionally useful because ABM works well for high-value targets. Target your customer with content and experiences that are relevant to their preferences and priorities.  The majority of B2B business leaders see incredible results from ABM programs, including improved lead generation, opportunities for personalization, lowered costs, and better relationships with clients. Are you tasked with generating leads among a supplied target-account list (TAL)?  Our account based marketing services can help you to achieve your campaign’s lead volume goals.

Additional Programs

Two-Touch Programs: Convert standard leads into marketing-qualified leads through two-touch content syndication campaigns with (optional) custom registration questions that further qualify each lead.

Webinar Promotion: Webinars are a highly effective B2B lead generation tool at all stages of the customer lifecycle. Generate leads, build brand awareness, and engage webinar attendees 45-60 days before an event.

Advance B2B Media

Better leads delivered faster – B2B Demand Gen that works!